Marketing 9 min read
Are Google Ads Worth It for a Coffee Shop?
An honest cost-per-order breakdown of Google Ads for an independent café, the four situations where it's genuinely worth it, and the free work that beats it.
Tag
Posts tagged “local seo”
9 posts
Local SEO 9 min read
How to Respond to a Negative Google Review at Your Café
The honest playbook for bad Google reviews: what you can get removed, what you can't, and how to write a reply that wins over the person reading it next.
Local SEO 8 min read
How to Get Your Café Recommended by ChatGPT & AI Search
AI assistants answer 'best coffee near me' with named recommendations. Here's how to make your café one of them, using the same signals that already power local search.
Square How-Tos 10 min read
How to Update Your Café's Holiday Hours Everywhere
A channel-by-channel holiday hours checklist for Square cafés, including the one gap where Square Online can't express a short day.
Local SEO 7 min read
Google Business Profile Posts to Promote Café Specials
The free promotional slot most cafés ignore — how to use Google Business Profile Posts to push specials, offers, and events into local search.
Local SEO 7 min read
Local SEO for Coffee Shops: Rank in the Map Pack
A plain-English guide to the three signals behind Google's local pack, and the specific moves that get a café into the top three for 'coffee near me.'
Local SEO 6 min read
Is Yelp Worth It for Your Café or Coffee Shop?
An honest cost-benefit look at Yelp for independent cafés, what the free page is worth, and the cheaper channels that usually beat paid Yelp ads.
Marketing 6 min read
How to Get More Google Reviews for Your Café
More recent, higher-rated Google reviews lift your local ranking and win the click. Here's a repeatable, no-incentive system to earn them — and how mobile ordering makes the ask automatic.
Local SEO 7 min read
Add Your Own Ordering Link to Google Business Profile
A step-by-step guide to putting your own direct ordering link on the 'Order online' button of your Google Business Profile, instead of leaving it to third parties.